At Your Friend in Sal, we believe travel is more than sightseeing — it’s about connection, authenticity, and unforgettable memories.
What began as Carlos’s dream has grown into a network of local guides, drivers, and small businesses working together to create meaningful experiences with minimal environmental impact and a positive contribution to our community. When you explore with us, you’re not just a visitor — you’re a friend discovering Sal through local eyes, with care, honesty, and heart.
- Authentic.
- Local.
- Friendly.
- Sustainable.
How It All Began
Everything started with Carlos Cruz, born and raised in Sal. From a young age, Carlos had a deep love for the island — helping visitors explore its beauty long before becoming a professional guide. With more than 20 years of experience in tourism, his mission has always been to share the authentic soul of Sal with kindness, honesty, and joy welcoming travelers always with a smile.
What began as one man’s passion has grown into a trusted local company — a network of dedicated guides, drivers, artisans, and small businesses working together to offer travelers authentic, responsible, and unforgettable experiences that let you discover Sal through the eyes of those who call it home .
When you travel with us, you’re not just a client — you’re a guest, a friend, and part of our story. We’ll support you before, during, and after your tour, ensuring you feel cared for every step of the way.
Your Friend in Sal – Carlos Cruz Tours
We’re a team of local enthusiasts, storytellers, and travel experts who love sharing the real spirit of our island.
Our mission is simple: to bring you closer to authentic experiences while supporting you at every stage of your journey.
From hidden gems off the beaten path to Sal’s most iconic landmarks, we design adventures that go beyond sightseeing — experiences that touch your heart and stay with you forever.
Our Services
We create and operate a wide variety of tours and activities that combine discovery, fun, and genuine local connection. Whether you’re joining us for a snorkeling adventure, a turtle watching experience, a full island tour, or a family day out, every moment is designed with care, passion, and purpose.
Group & Budget-Friendly Tours
Enjoy the island’s highlights at great value without compromising quality.
Private & Personalized Experiences
Tailor-made itineraries built around your interests, pace, and travel style.
Local Expertise & Authenticity
Explore with guides who know every corner and story of Sal.
Flexible & Stress-Free Planning
From hotel pick-up to drop-off, we take care of everything so you can simply enjoy.
Sustainable & Responsible Travel
Every activity is designed to minimize environmental impact and support the local community.
Most popular tours
Morabezza Collection
Discover the real Sal Island on a full-day journey with certified local guides — nature, culture, wildlife and unforgettable views in one experience.
Ocean Experience Test
Discover the real Sal Island on a full-day journey with certified local guides — nature, culture, wildlife and unforgettable views in one experience.
Wildlife Experience teste
Discover the real Sal Island on a full-day journey with certified local guides — nature, culture, wildlife and unforgettable views in one experience.
Adventure teste
Discover the real Sal Island on a full-day journey with certified local guides — nature, culture, wildlife and unforgettable views in one experience.
Sustainability & Community
We love our island — and we take care of it. That’s why we work with a trusted network of local guides, drivers, and small businesses who share our values of sustainability and community care.
At Your Friend in Sal, we believe travel should inspire, connect, and make a positive impact. Travel with us and make your holiday meaningful, sustainable, and full of heart.Our tours will bring you closer to the land, the people, and the stories that make this island so unique .
Constant Improvement
We continuously listen, learn, and innovate to make our service even better.
Respect for Nature & Culture
We believe in leaving a positive footprint — protecting what makes our island so unique.
Local Collaboration
We proudly work with Sal-based people and companies who share our values of authenticity, sustainability, and excellence.
Local & Certified Guides
Carlos and his collaborators are all fully certified, experienced, and committed to safety and quality.
Let's Plan Your Perfect Day
Whether you want to explore hidden beaches, swim with turtles, or simply connect with Sal’s local life, we’ll make it happen — just like a friend would.